『漫游』酷论坛> 『游戏主题交流区』>Activision 和 Blizzard 要 ..
Activision 和 Blizzard 要合并了
LLLzh@2007-12-03 10:26
新主頁
http://www.activisionblizzard.com/
原文鏈接：
http://news.bbc.co.uk/2/hi/technology/7123582.stm
另一則報道：
http://www.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&newsId=20071202005054&newsLang=en
----------------------------------------------------------------------
Video game giants in $18bn merger
By Rory Cellan-Jones
Technology correspondent, BBC News
World of Warcraft is played by more than nine million people
The companies behind Call of Duty and World of Warcraft are merging in a deal which could shake up the global video games industry.
Activision and Blizzard have said they will form "the world's most profitable games business" in a deal worth $18.8bn (£9.15bn).
US-based Activision also makes hit console games such as the Tony Hawk series and Guitar Hero.
Nine million people pay a monthly subscription to play World of Warcraft.
'High-growth industry'
Blizzard is the biggest player in online gaming and Warcraft is the global market leader of what are known as massively multi-player online role-playing games, or MMORPGs.
It is currently owned by the French media group Vivendi.
As part of the merger plan, Blizzard will invest $2bn in the new company, while Activision is putting up $1bn.
The merged business will be called Activision Blizzard and its chief executive will be Activision's current CEO Bobby Kotick. Vivendi will be the biggest shareholder in the group.
Jean-Bernard Levy, Vivendi chief executive, said: "This alliance is a major strategic step for Vivendi and is another illustration of our drive to extend our presence in the entertainment sector.
"By combining Vivendi's games business with Activision, we are creating a worldwide leader in a high-growth industry."
Different strengths
The two firms are hoping that their different strengths will combine to form a business which is powerful on every gaming platform and in every territory.
Blizzard is strong in Asia, where its Starcraft series has proved hugely popular.
Starcraft, a strategy game first released in 1998, is played by millions of South Koreans in gaming cyber-cafes, and by professional gamers on television.
Activision has developed a presence on all three new generation game consoles - Microsoft's Xbox 360, Sony's PlayStation 3 and the Nintendo Wii - with franchises such as Spider-Man and X-Men.
The games software industry has been through turbulent years, with companies changing ownership and going in and out of business in rapid succession.
Activision was formed in 1979 and went through bankruptcy and a series of alliances and mergers before becoming successful.
Blizzard had been through a number of owners before ending up in the hands of Vivendi in 1998.
LLLzh@2007-12-03 10:28
合并后最大的股東還是Vivendi ，不過CEO換人了～ ～
中文BBC上的鏈接：
http://news.bbc.co.uk/chinese/simp/hi/newsid_7120000/newsid_7124200/7124231.stm
-----------------------------------------------------------------
游戏业两巨头将进行180亿合并
游戏迷非常熟悉的《使命的召唤》以及《魔兽地带》背后的两家游戏公司目前正在商讨合并计划，这可能会给全球的游戏开发业带来很大的冲击。
美国动视有限公司（Activision）和暴雪公司（Blizzard）表示，他们将会建立"世界上利润最丰厚的游戏产业。"双方的和平价值高达188亿美元。
暴雪公司是全球最大的网上游戏公司，而《魔兽地带》系列在全球非常受欢迎。目前有900万人每月支付使用费来玩《魔兽地带》。
暴雪的母公司是一家名叫Vivendi的法国公司。
作为合并协议的一部分，暴雪公司将投资20亿美元，而动视则会向新公司注入10亿美元的资金。合并后的公司将称为动视暴雪（Activision Blizzard）。在新公司中Vivendi是最大的股东。
两家公司希望他们不同的优势将会在新公司中互补，这将会在每个游戏平台上都非常强劲。
动视公司在1979年建立，在成功开发各种游戏之前曾经历了破产和一系列的合并。
暴雪在1998年归属于Vivendi之前也曾经易主多次。
Uyoku1983@2007-12-03 10:38
看来暗黑3再度双平台了。。。 这次又是怎样的震撼呢 :o
Sange@2007-12-03 13:14
其实还是玻璃渣变相的并购，以便一起抗EA
COD5的主角换成Marine，暗黑3做成FPS，真美
葬歌@2007-12-03 13:17
很可怕的合并
可以踏上TV的征途了
ljoxfor@2007-12-03 13:22
暴雪以后还做不做单机pc游戏都难说 看它现在山口山正爽着呢 10年还没拉出一个星际2
iliiad@2007-12-03 23:06
反正最后还是会被EA买了的……？[/KH]
KonW@2007-12-03 23:08
暴雪核心人员都走光了最后的挣扎也就是这个了
还是期待下马上发售的地狱伦敦吧，，，，— —
~小蛇~@2007-12-04 00:50
BLZ在WOW吸足了钱...不过2个公司都很喜欢....
DieMan@2007-12-04 01:50
引用
最初由 KonW 发布
暴雪核心人员都走光了最后的挣扎也就是这个了
还是期待下马上发售的地狱伦敦吧，，，，— —
地狱伦敦？黑暗之门：伦敦？这个貌似早出了吧~
MyOnlyStar@2007-12-04 08:22
不知道会不会影响暴雪的游戏制作理念。。。
陌路@2007-12-04 12:45
引用
最初由 KonW 发布
暴雪核心人员都走光了最后的挣扎也就是这个了
还是期待下马上发售的地狱伦敦吧，，，，— —
走了不过大菠萝的一个小组，勉强算大菠萝的核心吧，对整个暴雪来说是无关紧要的
已经发售了，是个雷
qyy7777@2007-12-04 19:48
不要影响星际2就好,其余的管他呢
forwings@2007-12-04 20:16
合并归合并
但是两家企业的工作都是没变动的
最后只是变成最大的游戏发行商而已
其他没影响
EA现在掉第二了
只担心EA发飙，把育碧收购
这就不好玩了
LLLzh@2007-12-05 02:17
恩，說是不會對Blizzard的工作產生影響：
http://www.blizzard.com/press/activision-faq.shtml
--------------------------------------------------------------------
Q: What are the details of the deal?
A: Under the terms of an agreement with Vivendi, Blizzard and the other companies that make up Vivendi Games will combine with Activision to form a new public company called Activision Blizzard. We do not anticipate any difference in Blizzard's operations as a result of the combination. Joining forces with Activision will create a stronger and more diversified company that we anticipate will benefit and strengthen both brands.
Q: What will happen to the Blizzard brand name?
A: The Blizzard brand name will stay the same as it's always been: Blizzard Entertainment, Inc.
Q: What will change with regard to the day-to-day operations at Blizzard?
A: There will be no changes in the way Blizzard operates. All of the people, processes, and philosophies that have made Blizzard so successful will be preserved. Blizzard will benefit from all-star sales and distribution teams to service our products. In addition, the combined company will be stronger financially, managerially, and operationally.
Q: How will this impact Blizzard's games?
A: This will not impact Blizzard's games. We remain committed to providing the same high-quality game content and support that we always have. Development on Wrath of the Lich King and StarCraft II, as well as on our unannounced games, is continuing as normal.
Q: Will there be any visible differences in Blizzard's logo or packaging/marketing materials as a result of this deal?
A: No, there won't be any changes to our company name, logo, packaging/marketing materials, or anything else along those lines.
Q: Will there be any management changes at Blizzard as a result of this deal?
A: No, there won't be any management changes at Blizzard as a result of the combination.
Q: Will Activision and Blizzard now share development teams?
A: No, both of our companies will continue to operate as they have previously with regard to game development.
Q: Will the release schedules for any Blizzard games be impacted?
A: No, the transaction will not have any impact on our games, our day-to-day operations, or our release timelines.
Q: Will any of Blizzard's offices close as a result of the deal? Or, will any new offices open?
A: No, all of our offices will continue to function as they have, and we don't foresee the need to open any new offices for the time being.
Q: Will any employees move to different offices as a result of the deal?
A: We don't anticipate making any such moves as a result of the deal.
Q: Does this deal include Activision's and Blizzard's international offices?
A: Yes, every part of our companies in the U.S. and abroad is involved in this deal.
Q: If Activision Blizzard is a public company, does that mean I'll now be able to buy stock in Blizzard?
A: Activision will be renamed Activision Blizzard, Inc and will continue to be a publicly listed company traded on NASDAQ. You will be able to buy stock in the combined company.
Q: When will the transaction be complete?
A: The transaction is subject to approval of Activision shareholders, customary closing conditions, and regulatory approvals. Pending approval, the companies expect the transaction to be completed by mid 2008.
«12»共2页
| TOP